Lila Moss The New Face Of Marc Jacobs

Lila Moss takes on her first modelling campaign


Kate Moss’s daughter has become the face of Marc Jacobs Beauty and it comes as no surprise that Marc Jacobs would snap up his best friends daughter for her first modelling campaign, considering the strong bond of love and friendship between the two. Marc and Kate grew up together in the fashion industry, having met when Kate was 18, just two years older than the now 16 year old Lila.

Lila was chaperoned by her mother on the campaign shoot as life came full circle.




Moss’s debut campaign was photographed by David Sims, creative direction by Katie Grand, hair by Guido Palau, nails by Jin Soon Choi and make-up by Diane Kendal.

So after all the speculation as to whether Lila would follow in her mothers footsteps, I believe this answers the questions. It’s good to see Kate keeping a close eye on her though and guiding her in the right direction. Could she have a better role model for her new career?!

On his instagram account, Marc gave a heartfelt thank you to Lila, Kate and Jefferson (Lila’s dad):

Lila’s beauty, composure, patience and kindness made this project even more special than I could have imagined…… Thank you, Lila, for being a part of this...... and thank you, @katemossagency and @jeffersonhack for allowing us the privilege to work with your beautiful daughter. Love, Marc
— Marc Jacobs Instagram

The Marc Jacobs Beauty campaign will hit the UK through it’s exclusive retail partner Harvey Nichols from 11 October.