IKEA Designed By Virgil Abloh
Virgil Abloh is the man to be following right now. When it comes to design, this man has creativity running through his veins. Which is why everyone who is worth anything wants a little part of him. He is founder of one of the most talked about brands, Off-White, a fashion label that is rooted in current culture, he has collaborated with brands such as Jimmy Choo, Nike, Converse and perfume brand Byredo. Other hats he has worn include Kanye West’s creative director, in-demand DJ and blockbuster-show producer. And now furniture designers IKEA want a piece of him.
The fashion designer has created a collection of furniture for the popular store. One of the items he has designed is a unit for storing and displaying sneakers; somewhere to display your Off-White trainers perhaps?! Of the piece, Abloh said;
"This is a means of curating your junk drawer or curating the most coveted things," he said. "At least they're stored and they become an art object. I think that will have an impact on our consumption level."
Markerad, as the range is known as, will include chairs, rugs, cushions and even his take on the IKEA Frakta bag. The designs are very much in keeping with the IKEA brand with Abloh leaving his subtle but effective stamp on the items, for example, the chair he designed is a simple wooden IKEA chair with a red doorstop on one of it's legs. And in true Virgil Abloh style, an ironic red rug displays the word 'BLUE'. Many of the items use the instantly recognisable titling and labelling found on all Off-White™ Virgil Abloh-designed products, including quotations, product coding and catalog dating.
The collection was created with young people in mind, as well as students, those who are starting out on their own for the first time. More details about the IKEA x Virgil Abloh collection will be announced in due course with the collection expected to launch in 2019.
In the meantime, the video below showcases some of the pieces, which are still only at their prototype stage: